HELIX is a unique cork-glass packaging innovation for the still wine segment. The solution combines all the benefits of cork and glass – quality, sustainability and premium image – with user-friendly, re-sealable convenience.
Both cork and glass are derived from nature, and have a range of special characteristics that make them ideal for wine preservation. Moreover, they are two of the most sustainable packaging materials on the planet.
Resulting from a four year collaboration between Amorim and O-I, the development of Helix has benefitted from both companies’ packaging design and innovation expertise.
The ritual of uncorking the bottle, and the “pop” heard as the cork is released are beloved parts of the wine experience. For the very first time, consumers can enjoy this classic ritual, including the associated “pop,” without the need for a corkscrew.